SEG

Swiss Education Group (SEG) – is a group of universities offering high quality education in tourism, hospitality, gastronomy and top level management in these areas. What makes the studies so special is that the students will have access to the exclusive International Recruitment Forum where they can meet for an interview wuth representatives of top brands in hospitality and tourism. Students will be offered paid internships in Switzerland and around the world, and the most talented ones would also recieve direct contract offers. The first of SEG schools was open in 1982 and today the group contains already five institutions and 7 campuses offering higher education in hospitality management.

SEG offers the best choice of educational programs all the way to the Master degree. The courses are a combination of theory and practice – students must attend compulsory internships for a period from 8 to 12 months in the first two years of studies. SEG provides their graduates 2 international diplomas thanks to the partnership with the University of Derby (UK), the Northwood University (US) and the Washington State University (US). Strong ties between the education group and top players on the tourism market, such as Savoy, Fairmont, Swissotel, Raffles, Mandarin Oriental and Movenpick, gives graduates the opportunity to build their careers on the international level.

Twice a year students attend the International Recruitment Forum. The representatives of international companies visit the event to meet the SEG graduates and find the talent they are looking for. The secret to the forum’s success is the high level of qualification the SEG students have, what makes the attractive for recruiters from the international companies. Currently every event offers over 1000 positions in international companies for which the students can apply. By the time of the graduation each student has taken at least two internships in Switzerland or abroad. The International Recruitment Forum gives young specialists unmatched career opportunities and valuable industry contacts which they can use throughout their life.

SEG students regularly communicate with representatives of the hospitality industry and other professional orrganizations in areas of hotel management, event planning, business and finance management, HR, marketing, spa management, culinary arts, tourism and hotel design. The research had shown that the networking experience and attained skills allow SEG graduates to build succesfull careers and achieve top-level positions quicker than anyone else.

SEG always brings innovations in the education process and is the trend setter in the industry. One of the latest courses “Hospitality management and design management” in IHTTI had clearly shown that SEG follows the latest market trends. There is a demand for such specialist and SEG was the first one in Switzerland to offer education in this area. Currenly other universities have started developing such courses as they see a potential in such specialization.

To be number one on the market and provide the best education, SEG follows the needs of the students, constantly adapts the study plans and implements the latest teaching techniques. All SEG universities are fully equiped with Apple computers, providing the students the best equipment for efficient studies. This is crucial for an industry which is constantly developing and where the technologies play a significant role. This is why every student recieves an iPad upon entering their first year and use throughout their studies.